STOX x Amsterdam Dance Event

Commissioned by Tosti Creative and directed by Joost Biesheuvel, we produced the launch commercial for the STOX x Amsterdam Dance Event collaboration.

The film was created to introduce the limited-edition sports socks, combining the high-performance identity of STOX with the unmistakable energy of Amsterdam Dance Event. Shot across multiple locations in Amsterdam, the commercial follows a fast-paced visual style inspired by the city’s nightlife and movement.

The entire production was completed in a single shoot day with a cast of actors, dancers and a full production crew. With a tight schedule and several locations to cover, careful planning and an efficient production approach were essential. From production management and logistics to filming and delivery, we created a dynamic campaign film that matched the pace and personality of both brands.